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  • Webinar: The Luxury Industry 2023: an Outlook and Beyond (Review)
    Luxury expert Dr. Frank Müller recently discussed the challenges facing the luxury industry in a webinar.
    read more
    Webinar: Marketing Needs to be Strategic (Review)

    How can hospitals and clinics be optimally positioned in the competitive environment? We discussed this question in a webinar.

    read more
    MedTech Webinar: Artificial Intelligence in Health Care (Review)

    What are the success factors for the commercialization of AI in healthcare? We discussed this question on 25 January in an interactive webinar.

    read more
  • Roboter Mensch Hände
    Artificial Intelligence in Marketing: Who will make the Decisions in the Future?

    What opportunities does Artificial Intelligence offer to shape the future of marketing in your company?

    read more
    Marketing & Sales Monitor: Scenarios for the Metaverse

    What is the metaverse? The Institute for Marketing and Customer Insight traces the buzzword in its new monitor.

    read more
    "The Green Consumer" – Newsletter by Prof. Dr. Johanna Gollnhofer

    Who is the green consumer? Johanna Gollnhofer writes once a month about current topics on consumption and sustainability.

    read more
Overview
  • Webinar: The Luxury Industry 2023: an Outlook and Beyond (Review)
    Luxury expert Dr. Frank Müller recently discussed the challenges facing the luxury industry in a webinar.
    read more
  • Webinar: Marketing Needs to be Strategic (Review)

    How can hospitals and clinics be optimally positioned in the competitive environment? We discussed this question in a webinar.

    read more
  • MedTech Webinar: Artificial Intelligence in Health Care (Review)

    What are the success factors for the commercialization of AI in healthcare? We discussed this question on 25 January in an interactive webinar.

    read more
  • Roboter Mensch Hände
    Artificial Intelligence in Marketing: Who will make the Decisions in the Future?

    What opportunities does Artificial Intelligence offer to shape the future of marketing in your company?

    read more
  • Marketing & Sales Monitor: Scenarios for the Metaverse

    What is the metaverse? The Institute for Marketing and Customer Insight traces the buzzword in its new monitor.

    read more
  • "The Green Consumer" – Newsletter by Prof. Dr. Johanna Gollnhofer

    Who is the green consumer? Johanna Gollnhofer writes once a month about current topics on consumption and sustainability.

    read more
Overview

Podcast

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    Episode 43: Every Breath You Take
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    Episode 42: Maybe Tomorrow
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    Symbol Podcast
    Episode 41: 1on1 mit Oliver Gassmann, Innovationspapst und -professor
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    Episode 40: On Broadway
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    Episode 39: 1on1 mit Jung von Matt DONAU Managing Director Doris Christina Steiner
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    sinnfluencer
    Episode 38: Stop Making Sense
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    Symbol Podcast
    Episode 37: 1on1 mit dem Marketing- und Mobilitäts-Professor Andreas Herrmann
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    Episode 36: Robert De Niro’s Waiting
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    Symbol Podcast
    Episode 35: 1on1 mit Gründerin, CEO und Food-Marketing-Expertin Deniz Ficicioglu
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    retail media
    Episode 34: Sailing
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    Symbol Podcast
    Episode 33: 1on1 mit Sportmarketing-Experten Dr. Christian Lang
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    Peek & Cloppenburg
    Episode 32: Ghost Town
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    Symbol Podcast
    Episode 31: 1on1 mit AI-Thought Leader Dalith Steiger
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    Episode 30: Happy
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    Symbol Podcast
    Episode 29: 1on1 mit BMW-CMO Deutschland Jennifer Treiber-Ruckenbrod
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    social selling
    Episode 28: Both Ends Burning
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    Episode 27: The Sellout
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    Symbol Podcast
    Episode 26: 1on1 mit FELFEL Co-CEO & Kundenservice-Expertin Anna Grassler
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    weihnachtswerbung
    Episode 25: Merry Xmas Everybody
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    Symbol Podcast
    Episode 24: 1on1 mit dem Automobil-Marketingexperten Jürgen Stackmann
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    wm sponsoring
    Episode 23: Made You Look
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    Symbol Podcast
    Episode 22: 1on1 mit Marketingexperten, Unternehmer und Investor Oliver Pabst
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    Symbol Podcast
    Episode 21: 1on1 mit GenZ-Experte Jo Dietrich
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    lululemons expansion
    Episode 20: Hard to Handle
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    dietrich mateschitz
    Episode 19: Respect
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    Symbol Podcast
    Episode 18: 1on1 mit Geschäftsmodell-Innovations-Expertin Karolin Frankenberger
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    Symbol Podcast
    Episode 17: 1on1 mit Digital-Expertin Sunnie J. Groeneveld
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    Episode 16: Passionfruit
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    Episode 15: Out of Touch
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    Symbol Podcast
    Episode 14: 1on1 mit Jung von Matt LIMMAT Gründer Dominique von Matt
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    DYN
    Episode 13: Chain Reaction
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    Symbol Podcast
    Episode 12: 1on1 mit Leadership-Experte Wolfgang Jenewein
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    Episode 11: What’s Going On
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    Symbol Podcast
    Episode 10: Radio Ga Ga
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    Episode 9: Dying Breed
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    coca-cola-real-magic
    Episode 8: Magical Mystery Tour
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    NFL
    Episode 7: Sympathy For The Devil
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    CNN
    Episode 6: Second Hand News
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    swatch Armbanduhr
    Episode 5: One Way Or Another
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    Symbol Podcast
    Episode 4: Somebody Told Me
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    Formel 1 Rennauto
    Episode 3: Everlong
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    Flagge Ukraine
    Episode 2: Blowin’ in the Wind
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    Symbol Podcast
    Episode 1: Live Forever
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    Symbol Podcast
    Pilot: There can be only one
Overview
  • Listen podcast
    tesla werbung
    Episode 43: Every Breath You Take
  • Listen podcast
    cinnamood
    Episode 42: Maybe Tomorrow
  • Listen podcast
    Symbol Podcast
    Episode 41: 1on1 mit Oliver Gassmann, Innovationspapst und -professor
  • Listen podcast
    Episode 40: On Broadway
  • Listen podcast
    Symbol Podcast
    Episode 39: 1on1 mit Jung von Matt DONAU Managing Director Doris Christina Steiner
  • Listen podcast
    sinnfluencer
    Episode 38: Stop Making Sense
  • Listen podcast
    Symbol Podcast
    Episode 37: 1on1 mit dem Marketing- und Mobilitäts-Professor Andreas Herrmann
  • Listen podcast
    Episode 36: Robert De Niro’s Waiting
  • Listen podcast
    Symbol Podcast
    Episode 35: 1on1 mit Gründerin, CEO und Food-Marketing-Expertin Deniz Ficicioglu
  • Listen podcast
    retail media
    Episode 34: Sailing
  • Listen podcast
    Symbol Podcast
    Episode 33: 1on1 mit Sportmarketing-Experten Dr. Christian Lang
  • Listen podcast
    Peek & Cloppenburg
    Episode 32: Ghost Town
  • Listen podcast
    Symbol Podcast
    Episode 31: 1on1 mit AI-Thought Leader Dalith Steiger
  • Listen podcast
    Episode 30: Happy
  • Listen podcast
    Symbol Podcast
    Episode 29: 1on1 mit BMW-CMO Deutschland Jennifer Treiber-Ruckenbrod
  • Listen podcast
    social selling
    Episode 28: Both Ends Burning
  • Listen podcast
    Episode 27: The Sellout
  • Listen podcast
    Symbol Podcast
    Episode 26: 1on1 mit FELFEL Co-CEO & Kundenservice-Expertin Anna Grassler
  • Listen podcast
    weihnachtswerbung
    Episode 25: Merry Xmas Everybody
  • Listen podcast
    Symbol Podcast
    Episode 24: 1on1 mit dem Automobil-Marketingexperten Jürgen Stackmann
  • Listen podcast
    wm sponsoring
    Episode 23: Made You Look
  • Listen podcast
    Symbol Podcast
    Episode 22: 1on1 mit Marketingexperten, Unternehmer und Investor Oliver Pabst
  • Listen podcast
    Symbol Podcast
    Episode 21: 1on1 mit GenZ-Experte Jo Dietrich
  • Listen podcast
    lululemons expansion
    Episode 20: Hard to Handle
  • Listen podcast
    dietrich mateschitz
    Episode 19: Respect
  • Listen podcast
    Symbol Podcast
    Episode 18: 1on1 mit Geschäftsmodell-Innovations-Expertin Karolin Frankenberger
  • Listen podcast
    Symbol Podcast
    Episode 17: 1on1 mit Digital-Expertin Sunnie J. Groeneveld
  • Listen podcast
    Episode 16: Passionfruit
  • Listen podcast
    Episode 15: Out of Touch
  • Listen podcast
    Symbol Podcast
    Episode 14: 1on1 mit Jung von Matt LIMMAT Gründer Dominique von Matt
  • Listen podcast
    DYN
    Episode 13: Chain Reaction
  • Listen podcast
    Symbol Podcast
    Episode 12: 1on1 mit Leadership-Experte Wolfgang Jenewein
  • Listen podcast
    Episode 11: What’s Going On
  • Listen podcast
    Symbol Podcast
    Episode 10: Radio Ga Ga
  • Listen podcast
    Episode 9: Dying Breed
  • Listen podcast
    coca-cola-real-magic
    Episode 8: Magical Mystery Tour
  • Listen podcast
    NFL
    Episode 7: Sympathy For The Devil
  • Listen podcast
    CNN
    Episode 6: Second Hand News
  • Listen podcast
    swatch Armbanduhr
    Episode 5: One Way Or Another
  • Listen podcast
    Symbol Podcast
    Episode 4: Somebody Told Me
  • Listen podcast
    Formel 1 Rennauto
    Episode 3: Everlong
  • Listen podcast
    Flagge Ukraine
    Episode 2: Blowin’ in the Wind
  • Listen podcast
    Symbol Podcast
    Episode 1: Live Forever
  • Listen podcast
    Symbol Podcast
    Pilot: There can be only one
Overview

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