Insight Blog
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Webinar: Marketing needs to be strategic: How does your clinic differentiate itself from the competition?In our webinar, you can learn how to critically examine your hospital’s or clinic’s competitive positioning and get clues on how to make it successful.MedTech Webinar: Artificial Intelligence in Health Care (Review)
What are the success factors for the commercialization of AI in healthcare? We discussed this question on 25 January in an interactive webinar.
Artificial Intelligence in Marketing: Who will make the Decisions in the Future?What opportunities does Artificial Intelligence offer to shape the future of marketing in your company?
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Marketing & Sales Monitor: Scenarios for the Metaverse
What is the metaverse? The Institute for Marketing and Customer Insight traces the buzzword in its new monitor.
"The Green Consumer" – Newsletter by Prof. Dr. Johanna GollnhoferWho is the green consumer? Johanna Gollnhofer writes once a month about current topics on consumption and sustainability.
Digital Activation in Sports Sponsorship: Is there Room for Digital in Sports?Sport creates unique emotional moments. So why digitize when everything is going well? Meriton Ceka on digital activation in sponsorship.
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Webinar: Marketing needs to be strategic: How does your clinic differentiate itself from the competition?In our webinar, you can learn how to critically examine your hospital’s or clinic’s competitive positioning and get clues on how to make it successful.
-
MedTech Webinar: Artificial Intelligence in Health Care (Review)
What are the success factors for the commercialization of AI in healthcare? We discussed this question on 25 January in an interactive webinar.
-
Artificial Intelligence in Marketing: Who will make the Decisions in the Future?
What opportunities does Artificial Intelligence offer to shape the future of marketing in your company?
-
Marketing & Sales Monitor: Scenarios for the Metaverse
What is the metaverse? The Institute for Marketing and Customer Insight traces the buzzword in its new monitor.
-
"The Green Consumer" – Newsletter by Prof. Dr. Johanna Gollnhofer
Who is the green consumer? Johanna Gollnhofer writes once a month about current topics on consumption and sustainability.
-
Digital Activation in Sports Sponsorship: Is there Room for Digital in Sports?
Sport creates unique emotional moments. So why digitize when everything is going well? Meriton Ceka on digital activation in sponsorship.