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Team Institut für Marketing und Customer Insight

Team

With more than 30 employees and hundreds of alumni, we are one of the largest and most established institutes at the University of St.Gallen.
Porträt Prof. Dr. Johanna Gollnhofer
Prof. Dr.
Johanna Gollnhofer
Director
Porträt Prof. Dr. Sven Reinecke
Prof. Dr.
Sven Reinecke
Director
Porträt Prof. Dr. Dr. h.c. Torsten Tomczak
Prof. Dr. Dr. h.c.
Torsten Tomczak
Director
Porträt Prof. Dr. Peter Mathias Fischer
Dr.
Peter Mathias Fischer
Member of the Management Board
Porträt Prof. Dr. Marcus Schögel
Prof. Dr.
Marcus Schögel
Associate Professor
Dominique von Matt
Prof. Dr.
Dominique von Matt
Honorary Professor
Porträt Daniel Dietrich
Dr.
Daniel Dietrich
Senior Lecturer & Project Manager
Porträt Theo Lieven
Prof. Dr. em.
Theo Lieven
Associate Professor
Porträt Dr. Philipp Scharfenberger
Dr.
Philipp Scharfenberger
Lecturer & Project Manager
Porträt Friederike Rieder
Friederike Rieder
Head of Executive Education
Porträt Katja Feige
Dr.
Katja Feige
Head of Custom Executive Programs
Porträt Laura Noll
Laura Noll
Post-Doc & Project Manager Custom Executive Programs
Porträt Yousef Abujarad
Yousef Abujarad
Media Designer
Porträt Magdalena Britt
Magdalena Britt
Administration
Porträt Claudio Burigo
Claudio Burigo
Lead Finance and Accounting & HR
Porträt Felix Maier
Felix Maier
Social Media & IT Admin
Porträt Katja Söllner
Katja Söllner
Seminar- & Event Organization / Assistant to Prof. Dr. Sven Reinecke
Porträt Arlette Niedermann
Arlette Niedermann
Assistant to Prof. Dr. Dr. h.c. Torsten Tomczak
Porträt Malte Bleeker
Malte Bleeker
Research Associate & Doctoral Candidate
Porträt Oliver Brockschmidt
Oliver Brockschmidt
Research Associate & Doctoral Candidate
Porträt Jan-Hendrik Bucher
Jan-Hendrik Bucher
Research Associate & Doctoral Candidate
Porträt Meriton Ceka
Meriton Ceka
Research Associate & Doctoral Candidate
Porträt Thedda Deecke
Thedda Deecke
Research Associate & Doctoral Candidate
Porträt Julia Gisler
Julia Gisler
Research Associate & Doctoral Candidate
Porträt Mauro Gotsch
Mauro Gotsch
Research Associate & Doctoral Candidate
Porträt Laura-Eve Grellmann
Laura-Eve Grellmann
Research Associate & Doctoral Candidate
Porträt Sven Kannler
Sven Kannler
Research Associate & Doctoral Candidate
Porträt Janina Kauz
Janina Kauz
Porträt Severin Lienhard
Severin Lienhard
Research Associate & Doctoral Candidate
Hannah Leimert
Research Associate & Doctoral Candidate
Porträt Susanna Renner
Susanna Renner
Research Associate & Doctoral Candidate
Porträt Pia Seimetz
Pia Seimetz
Research Associate & Doctoral Candidate
Porträt Alexander Tombach
Alexander Tombach
Research Associate & Doctoral Candidate
Gioia Volkmar
Research Associate and Doctoral Candidate

Executive Committee

Prof. Dr. Thomas BiegerFull Professor for
Business Administration
Institute for Systemic Management
and Public Governance (IMP-HSG)
Prof. Dr. Oliver GassmannProfessor for Technology ManagementInstitute for Technology Management
(ITEM-HSG)
Prof. Dr. Markus KramerIndependent Advisor
Kathrin KusterHead of General SecretariatZürcher Hochschule der Künste (ZHdK)
Urs Riedener, lic. oec. HSGCEOEmmi Gruppe
Madeleine StöckliChairman of the Board of DirectorsBÜCHI Labortechnik AG

Alumni

Prof. Emil AnnenProjektmanagerInstitut für Marketing
Melanie AreggerCEO & Co-Founder Avelo
Dr. Oliver ArndtBoard Member & Chief Commercial OfficerMammut Sports Group AG
Dr. Kalle BeckerSenior Vice President OperationsAB VASSILOPOULOS
Prof. Dr. Christian BelzMarketing Ordinarius EmeritusInstitut für Marketing
Dr. Benjamin BerghausFounder & Co-FounderResearch Stride & Career Profiler
Dr. Michael BetzSenior ManagerPwC Switzerland
Dr. Philine Betz-WernerTrainer, Consultant & Executive CoachUniversität St.Gallen
Dr. Philipp BiermannSenior Partner Simon-Kucher & Partners
Dr. Jochen BinderSpecialist Customer Experience ManagementMcKinsey & Company
Dr. Ben BirkhoferManaging Director Content Management Inc.
Chiara BossardProduct ManagerVitra
Dr. Laura BraunDirector Strategy & Commercial SteeringSWISS Int. Air Lines & Lufthansa Group
Prof. Dr. Tim Oliver BrexendorfProfessor of MarketingWHU – Otto Beisheim School of Management
Dr. Benita BrockdorffDeputy Head PhilanthropyWWF Switzerland
Dr. Max-Georg BüchnerManaging Director Kunsthaus ARTES
Dr. Antje BudzanowskiHead of Business DevelopmentROADSURFER GmbH
Dr. Sebastian BuschManaging DirectorThamnos Immobilienverwaltungs GmbH
Dr. Philipp DautzenbergMember of the Board of DirectorsTransgourmet Schweiz AG
Dr. André DoutrevalHead of User Experience Design & Brand Portfolio StrategyBosch
Dr. Randy DrenthHead of Logistics & Senior VPSwisscom
Dr. Jasmin EberharterProject Lead Customer CentricityLufthansa Group
Dr. Lydia EbersbachProject Manager, Global Wealth ManagementUBS
Dr. Martin EinhornDirector Customer Evaluation & AnalyticsDr. Ing. h.c. F. Porsche AG
Prof. Dr. Oliver EmrichProfessor of Management and Social MediaJohannes Gutenberg-University Mainz
Prof. Dr. Antonia ErzAssociate ProfessorCopenhagen Business School
Martin Faltl
Dr. Stephan FeigeManaging Partnerhtp St. Gallen Managementberatung AG
Prof. Dr. Anja ForsterProfessor of MarketingHochschule Pforzheim
Dr. Gerold Geis
Managing DirectorMPM St.Gallen AG
Dr. Marek Gorny
ConsultantBoston Consulting Group (BCG)
Dr. Steffen HahnSenior Vice President Commercial EMEAWeber-Stephen Products LLC
Prof. Dr. Johannes HattulaAssociate Professor of MarketingCopenhagen Business School
Prof. Dr. Sven HenkelVice President Corporate Relations and Professor of MarketingEBS Universität für Wirtschaft und Recht
Prof. Dr. Dennis HerhausenAssociate ProfessorVrije Universiteit Amsterdam
Prof. Dr. Walter HerzogProfessor of MarketingWHU – Otto Beisheim School of Management
Dr. Robert HohenauerSpecialist CommunicationBMW Group
Dr. Simone JanzFounder & Managing Directormesh. The strategy boutique
Dr. Mirko JazbecSenior Product ManagerViseca Card Services SA
Dr. Philomela KaetzkeVerantwortliche Finanz- und Prozessmanagement Forschung & EntwicklungPädagogische Hochschule Zürich
Dr. Michael KargChief Operating Officer & Member of the Executive BoardLooping Group
Dr. Jens KellerPortfolio Strategy ManagerAudi of America
Dr. Joachim KernstockHeadCentre of Competence Brand Management, St.Gallen
Dr. Thomas KlumppBusiness Unit HeadSchweizer Electronic AG
Dr. Maleen KnaakManager Digital Vision & TransformationMerkle DACH
Dr. Anja KnausPR & Media RelationsFLYER AG
Dr. Markus KochCo-Founderyawave AG
Dr. Alexander KotoucHead of Experiential MarketingBMW Group
Prof. Dr. Markus KramerFormer President for Region Europe, Middle East, Africa, Central AsiaBASF Group
Dr. Kai KruthoffSenior Customer Experience & Brand Management ExpertMandates | Strategic Projects | Interim Management
Prof. Dr. Silke LennertsProfessorDuale Hochschule Baden-Württemberg
Dr. Anna LindenauConsultantCenter for Industrial Marketing
Dr. Oliver MalmsMarket ResearchAUDI AG
Dr. Jan Niklas MeiseStrategy Manager Corporate DevelopmentPostFinance
Prof. Dr. Felicitas MorhartVice-Dean and Professor of MarketingHEC Lausanne
Dr. Kirsten MrkwickaHead of User Interface DesignSwisscom
Dr. Joachim MühlmeyerManaging Director Asia-PacificKRAIBURG TPE
Dr. Frank MüllerCEOThe Bridge To Luxury
Dr. Markus MüllnerCo-Founder & Managing Directorfuehrung-stark.ch
Dr. Liane NagengastSenior Research ConsultantMarketagent.com Schweiz AG
Dr. Carsten PaulusCEOMED4LIFE
Dr. Nicolas PernetDirectorRTR Radiotelevisiun Svizra Rumantscha
Dr. Dominik PfeifferCo-CEO & FounderLINKS DER ISAR GmbH & AirLST
Dr. Andreas PrachtManagement ConsultantSGP Management Consultants GmbH
Dr. Sabine ReineckeLeiterin Berufs-, Studien- & LaufbahnberatungKanton St.Gallen
Dr. Michael ReinholdProjektmanagerInstitut für Marketing
Dr. Alexander RoosdorpHead of Marketing & Communications Landert Group AG
Prof. Dr. Inga Schmidt-Ross Professor of MarketingHSBA Hamburg School of Business Administration
Dr. Achim SauerLeiter Vertriebsnetze & Mitglied der GeschäftsleitungMercedes-Benz Deutschland
Dr. Karsten SausenHead Of Marketing & Brand ExperienceImplenia
Peter SchäferChief Strategy Officer/ManagementServiceplan Suisse
Dr. Alexander SchagenManaging DirectorServiceOcean AG
Prof. Dr. Christian SchmitzProfessor of Sales Management & Chair of Sales Management DepartmentRuhr-University of Bochum
Dr. Julius SchröderStrategic Assistant to the Head of Division Buildings/ Country President SwitzerlandImplenia
Dr. Sophie SchuellerMarketing ManagerSwisscom
Prof. Dr. Matthias SchultenProfessor of MarketingFachhochschule Südwestfalen
Dr. Martin Schumacher
Dr. Markus SchweizerCEO & PartnerHolistic Consulting GmbH
Dr. Dominik SchwizerLecturerFachhochschule Graubünden
Dr. Tânia Fluri-SimãoChief Marketing & Sales OfficerBBC Bircher Smart Access
Prof. Dr. Timo SohlAssistant Professor of Strategic ManagementUniversitat Pompeu Fabra
Dr. Corsin SulserCEOParcandi
Dr. Carla Thaper-MengelProject Leader Innovation & New BusinessAPG|SGA AG
Dr. Eva Katharina TyssenHead of Business Development & Customer SuccessMS Direct AG
Dr. Marcel van LierTransformation LeaderRoche
Prof. Dr. Benjamin von WalterProfessor of MarketingEastern Switzerland University of Applied Sciences
Prof. Dr. Tillmann WagnerProfessor of MarketingWHU – Otto Beisheim School of Management
Prof. Dr. Daniel WentzelProfessor of MarketingRWTH Aachen University
Dr. Christoph WortmannMarketing ManagerSwisscom
Dr. Maria WünscheBusiness Development & Mobility Carbon Footprintsatmosfair gGmbH
Prof. Dr. Dirk ZupancicCEODZP Prof. Dr. Dirk Zupancic Projects GmbH
Dr. Oliver PabstEarly Stage Investor
Prof. Dr. Cansu HattulaProfessor of MarketingIU International University of Applied Sciences
Dr. Caspar CoppettiCo-FounderOn AG
Dr. Hanna HenkelScience & Technology EditorNeue Zürcher Zeitung