Company Exchange

We collaborate with a large number of well-known brands across a wide variety of industries in order to deliver significant insights.

Our partner programs are long-term, thematic forms of development cooperation with several companies and their executives. The following programs are currently underway: Best Practices in Marketing, Big Marketing Technology Lab, Brand Excellence Circle and Marketing Delta.

Best Practice in Marketing

Gain insights from speakers and participants from a wide variety of industries and, additionally, learn from a scientific perspective.

Big Marketing Technology Lab

With the Big Marketing Technology Lab, we develop insights for the future of marketing.

Brand Excellence Circle

The Brand Excellence Circle is a consortium of renowned brands that share best practices in brand management.

Marketing-Delta Program

In the VUCA world, new competences are required for companies. Marketing Delta Program prepares them for future challenges.

Lead

Prof. Dr.

Johanna Gollnhofer

Director

Prof. Dr.

Sven Reinecke

Director

Prof. Dr.

Marcus Schögel

Associate Professor

Dr.

Philipp Scharfenberger

Lecturer & Project Manager

Katja Söllner

Seminar- & Event Organization / Assistant to Prof. Dr. Sven Reinecke

Oliver Brockschmidt

Research Associate & Doctoral Candidate

Prof. Dr.
Johanna Gollnhofer
Director
Prof. Dr.
Sven Reinecke
Director
Prof. Dr.
Marcus Schögel
Associate Professor
Dr.
Philipp Scharfenberger
Lecturer & Project Manager
Katja Söllner
Seminar- & Event Organization / Assistant to Prof. Dr. Sven Reinecke
Oliver Brockschmidt
Research Associate & Doctoral Candidate

Partners

We are proud to work with the following companies as part of our exchange programs:

Contact

Would you like to work with us?

We look forward to welcoming new partner companies who will join us in shaping the progress of marketing. Feel free to contact us if you are interested in working with us.