Are you looking to gain a strategic edge in your marketing and communications management activities? By examining the interrelations between marketing and corporate communication, our diploma program (DAS) Marketing Executive paves the way for market-focused and customer-oriented management in line with market requirements. Our marketing management training courses include the latest expert insights, allowing you to develop new skills and familiarize yourself with innovative methods in marketing management and communications. Course participants benefit from a cross-sectoral network of B2B and B2C leaders and professionals. In addition, you will apply your new skills in various transfer tasks to your company’s marketing or communications department already during the intensive study program.
You combine the two certificate programs (CAS) Marketing Management and Communication and Management in the program, which you complement with a diploma thesis. Upon completing the 38-day course, you will receive a Diploma of Advanced Studies (DAS) from the University of St.Gallen (HSG) – an internationally recognized diploma for top-class executive education – and can identify yourself as a Marketing Executive HSG.
Upon completing the first course, you will already receive a preliminary Certificate of Advanced Studies (CAS). Thanks to its modular structure, the program offers a high degree of flexibility and ensures compatibility with work and family life. You can determine the start date and pace of your executive program yourself.