The Program in Luxury Management offers a range of benefits that extend beyond just professional growth, with personal development being equally emphasized.

Benefits for your personal development:

• Elevate your knowledge of the current status and outlook of the high-end industry and luxury management, equipping you with the tools you need to successfully navigate the business environment’s increasing complexity.
• Refine your professional and personal skill set, building a solid foundation for your career advancement in the luxury industry.
• Boost your efficacy and efficiency through tried-and-tested tools, methodologies, and frameworks, enabling you to take on complex challenges confidently.
• Expand your professional network and exchange experiences with other luxury business managers from various sectors, gaining valuable insights from diverse peers.

Benefits for your company:

• Secure long-term profitability and growth for your company with sustainable strategies developed using the latest concepts, methods, and tools you acquire through the program.
• Professionalize your teams’ work, empowering them to take on critical roles in managing the company’s luxury portfolio.
• Apply what you learn directly to the challenges your company faces, ensuring that your company’s strategies are current, relevant, and effective in driving business success.

By completing the Program in Luxury Management, you will gain a competitive edge in luxury management, enabling you to lead your company to success in high-end markets. Join us and discover how our program can help you realize your full potential in the global luxury industry.

The Programme in Luxury Management addresses experienced managers and high-potential professionals across all sectors who work in high-end related occupations or intend to do so. It is an executive education course for professionals who have a passion for their work and would like to deepen their expertise in high-end further. There are no requirements regarding previous qualifications.

The program takes place in St. Gallen, Switzerland (module 1) and Paris (module 2). Participants profit from a world-class network of experts from theory and practice. Regional manufacturers in the high-end market will play a vital role in the program.

The Institute for Marketing and Customer Insight provides a structured approach to teaching and coaching. The Programme in Luxury Management’s methodology is based on five pillars:

• Providing an overview of the world of luxury as a concept in business or society; indicating interrelations between various driving forces within the high-end industry; touching on multiple topics of current or future relevance for luxury executives
• The program’s content is embedded in methods proven in business practice
• Top-down approach: starting from the broad, global surrounding conditions of luxury to concepts and business strategies, down to implementation
• Dialogue and interaction between lecturers and participants
• The content focuses on practical utility and thus includes case studies and group work on participants’ challenges and experiences.

Participants will work on a transfer project between modules to ensure the practical transfer of the

Admission to the course is at the discretion of the program director. They will consider your professional background, qualifications, and completed training. An academic university-level degree or qualification is not a precondition of admission.

Our intensive courses are often fully booked well in advance; we recommend contacting us immediately. Making a reservation is the best way to secure a place with no obligation to proceed and also gives you time to make any internal organizational arrangements.

The total price for the course is CHF 9800 for 9 days of teaching (2 modules each 4 or 5 days). It includes all documentation, books, lunch and refreshments. It does not include the costs of travel, accommodation, evening meals and communal events.